In life, many people’s dreams revolve around achieving a certain level of wealth. Yet while some believe that riches represent the ultimate path to comfort and happiness, others are troubled by the idea that they lack political authority or leadership positions. Some studies even suggest that while wealth can bring quick influence, political power tends to deliver longer-lasting prestige and recognition.

Bralirwa Plc has renewed and expanded its sponsorship of Rwanda’s basketball federation, FERWABA, through its energy drink brand Cheetah Energy. The new four-year deal, worth Rwf 700 million, runs from 2026 to 2029, replacing the previous three-year agreement valued at Rwf 240 million.